{"id":21066,"date":"2025-10-09T21:06:05","date_gmt":"2025-10-09T19:06:05","guid":{"rendered":"https:\/\/www.pixia.es\/web\/uoc-neuromarketing-que-es-y-como-lo-aplican-las-empresas\/"},"modified":"2025-10-09T21:06:05","modified_gmt":"2025-10-09T19:06:05","slug":"uoc-neuromarketing-que-es-y-como-lo-aplican-las-empresas","status":"publish","type":"post","link":"https:\/\/www.pixia.es\/web\/uoc-neuromarketing-que-es-y-como-lo-aplican-las-empresas\/","title":{"rendered":"UOC: \n        Neuromarketing: qu\u00e9 es y c\u00f3mo lo aplican las empresas"},"content":{"rendered":"\n<div class=\"col-xs-12 col-clear postContent p-right-2x\">\n<p><span style=\"font-weight: 400;\">\u00bfAlguna vez te has preguntado por qu\u00e9 ciertos anuncios te atrapan desde el primer segundo o por qu\u00e9 un eslogan se queda en tu memoria durante a\u00f1os? No es casualidad: detr\u00e1s est\u00e1 el neuromarketing, una disciplina que une psicolog\u00eda, neurociencia y marketing para descubrir c\u00f3mo responde tu cerebro a im\u00e1genes, palabras, sonidos y experiencias.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gracias a esto, las empresas pueden crear mensajes, productos y entornos que conecten mejor contigo, apelando a tus emociones y motivaciones. Vamos a contarte, de forma clara y sin tecnicismos, qu\u00e9 es el neuromarketing, c\u00f3mo lo aplican en su d\u00eda a d\u00eda y qu\u00e9 t\u00e9cnicas les ayudan a ser m\u00e1s eficaces.<\/span><\/p>\n<h2><b>Qu\u00e9 es el neuromarketing y para qu\u00e9 sirve<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">El neuromarketing estudia la manera en&#8230;<\/span><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/fp.uoc.fje.edu\/actualidad\/\" target=\"_blank\" rel=\"nofollow\">Ver art\u00edculo completo https:\/\/fp.uoc.fje.edu\/actualidad\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfAlguna vez te has preguntado por qu\u00e9 ciertos anuncios te atrapan desde el primer segundo o por qu\u00e9 un eslogan se queda en tu memoria durante a\u00f1os? No es casualidad: detr\u00e1s est\u00e1 el neuromarketing, una disciplina que une psicolog\u00eda, neurociencia y marketing para descubrir c\u00f3mo responde tu cerebro a im\u00e1genes, palabras, sonidos y experiencias. Gracias [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":21067,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2],"tags":[1041,96,856,104,1040,80,162],"class_list":["post-21066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-aplican","tag-como","tag-empresas","tag-las","tag-neuromarketing","tag-que","tag-uoc","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UOC:   Neuromarketing: qu\u00e9 es y c\u00f3mo lo aplican las empresas - Pixia - Dise\u00f1o p\u00e1ginas web, redes sociales, SEO, marketing, APPs, dise\u00f1o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pixia.es\/web\/uoc-neuromarketing-que-es-y-como-lo-aplican-las-empresas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UOC:     Neuromarketing: qu\u00e9 es y c\u00f3mo lo aplican las empresas - Pixia - Dise\u00f1o p\u00e1ginas web, redes sociales, SEO, marketing, APPs, dise\u00f1o\" \/>\n<meta property=\"og:description\" content=\"\u00bfAlguna vez te has preguntado por qu\u00e9 ciertos anuncios te atrapan desde el primer segundo o por qu\u00e9 un eslogan se queda en tu memoria durante a\u00f1os? 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